HOW TO FIND A SPONSOR
A standard begins with a project idea, formally known as a project authorization request (PAR), that is usually sponsored by the IEEE Society taking responsibility for the scope and content of a proposed standard. Before taking on a new standard, the IEEE Standards Board determines if it is needed and if enough participants are likely to step forward to develop it.
IEEE has a large number of sponsors. There are the 42 technical Societies within IEEE. Within those societies, there are often many committees that are already active in standards development. If work falls under the scope of one of these committees, then that's where the work should be taken for further development. This path covers many of the standards projects developed in IEEE.
However, sometimes the work may be in a new area, one that isn't covered by an existing Society or committee. In this case, those seeking a sponsorship would approach the governing body for standards within an IEEE Society to see if they would be willing to sponsor the work. On the other hand, the proposed work may be of interest to members of more than one IEEE Society. The IEEE-SA Standards Board has specific entities known as Standards Coordinating Committees (SCCs) which exist to coordinate standards work that involves more than one society. These intersociety groups often revolve around a particular technical area.
If you are not sure how to begin, contact the IEEE-SA Technical Program Development team, and they will be able to walk you through finding a sponsor.
A listing of current Sponsor P&P and Sponsor Scopes is available at https://development.standards.ieee.org/pub/view-sponsor-pnps